When Life Hands You Lemons

Be on the lookout for this lemon!

Be on the lookout for this lemon!

Tomorrow, do not be surprised if you run into a walking, talking lemon that will be wandering Downtown. This lemon will be promoting Worktank‘s “Embrace the Lemon” campaign, whose goal is to promote pragmatic optimism.

This innovative campaign seeks to leverage the abundance of lemons in the public psyche to “make lemonade” on an unprecedented scale, creating a community of optimism to turn things around and drive positive change.

Pragmatic optimism (link not related to Worktank) promotes the idea that most of the time in life, the good outweighs the bad. A good summary of how this concept came about comes from a comment in that link: “Because many people do not deal with truly bad events on a regular basis, it is easy for them to adopt a false sense that ordinary circumstances or events are somehow bad.

You can find the Lemon wandering around the metro bus tunnels starting at King Street Station from 7:00 a.m. to10:00 a.m., at Westlake Center and Pike Place Market from 11:00 a.m. to 3:00 p.m., and outside Safeco Field prior to the Mariner’s game from 4:00 p.m. to 7:00 p.m. Stop by and say hi, share some lemons-to-lemonade stories, maybe take photos and drop them in our Flickr pool.

3 Comments so far

  1. samantha on May 14th, 2009 @ 5:26 pm

    I know that lemon! He’s very friendly; hugging him will be worthwhile.


  2. rosat on May 15th, 2009 @ 6:05 am

    If the objective of the parading lemon is "creating a community of optimism to turn things around and drive positive change", I would like to suggest a wonderful online resource to complement that purpose.
    Recently, I found it extremely helpful during the economic downturn to "make lemonade",or create a positive attitude, by participating in the “upside to the downturn” online community group including a weekly Starting Your Week on the Upside column. It’s a place where folks are sharing insights and stories about how they are creating an upside and improving their personal and family lives in spite of the downturn. Check it out: http://www.upsidetothedownturn.com/


  3. random ramblings of a rambler... » viva la lemón! (pingback) on May 15th, 2009 @ 9:38 am

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